Fix the listing gaps holding back your Walmart catalog.
Walmart's Listing Quality score is the only published lever behind Sparky and search: content, offer, ratings and reviews, price, shipping and transactability. We work through the diagnostics item by item, fix what you control, and report the score, issue count and orders from Seller Center.
- Listing Quality diagnostics
- Features
- Attributes
- Images
- Stock
- Delivery
- Offer readiness
Three outcomes
A higher Listing Quality score
Content, attributes and images fixed to Walmart's published inputs, item by item.
Offers that are ready to transact
Stock, shipping speed, free shipping regions and price competitiveness reviewed so the content work actually converts.
Measured in Seller Center
Listing Quality score, issue count, traffic and orders, with dates.
Walmart audit scope
Concrete checks against the platform's published rules and inputs.
Walmart audit scope
| Area | What we check |
|---|---|
| Listing Quality diagnostics | Content, offer, rating and review, price, shipping and transactability scores plus item defects |
| Title | Length vs subcategory average, no all-caps or promotional phrases |
| Key features and description | Length vs subcategory average, keywords, spelling, no competitor mentions |
| Attributes | Brand, MPN, colour, size and the category's required set |
| Images | Count vs bestsellers, at least 1,000 px, 1:1 ratio, product at least 50 percent of frame |
| Offer | In stock over 7 days, fast shipping under 5 days, free shipping by region, price competitiveness |
Issues we fix
- Content score capped by short descriptions or missing key features
- Attributes missing that the category requires
- Images below 1,000 px or with the product too small in the frame
- Items out of stock for more than a week, which hits transactability
- Price competitiveness low against external competitors on the same item
- Promotional phrases in titles
Deliverables
- Listing Quality audit
- Per item: which score components are low and exactly what to change.
- Rewritten content and attributes
- Titles, key features, descriptions and an attribute sheet per item from your verified facts.
- Image sets
- Compliant images at the right size and ratio.
- Offer review
- Stock, shipping and price recommendations you decide on.
- Monthly Walmart report
- Listing Quality, issue count, traffic and orders from Seller Center, with dates.
Client approval and publication
We draft each change with the evidence behind it.
A second person on our team checks it against the platform's current rules and your brand guide.
You approve or request changes in the client portal.
We publish with delegated access, log the date, and measure with the platform's own reports.
Proof and reporting sources
Every number comes from the platform's own reports, with the date range. No invented percentages, no screenshots without dates.
Seller Center Listing Quality dashboard
Score by component, issue count, items to fix
Seller Center Analytics
Traffic, conversion, orders, GMV
Walmart Connect
Ad performance where you run ads
Constraint we state up front
Onboarding requirements
Access is delegated to a named VendaHawk identity. We never ask for a password.
- Seller Center user with Read and Write for a named VendaHawk identity (People and permissions)
- Walmart Connect read and write access if you run ads
- Verified facts per item and your claims policy
- Whether you use Walmart Fulfillment Services
Questions
What score should I expect?
We do not promise a number. Weights vary by category and Walmart changes the inputs (the 2026 release notes changed the content score). We report the score, the components and what changed.
Can you fix my price competitiveness?
We report it and recommend; pricing decisions are yours.
Do you handle WFS?
We review stock and shipping inputs either way. Fulfilment changes are your decision.
Where this sits in the plans
Walmart can be the single channel on Starter or one of two marketplaces on Growth. Extra listing optimizations are $149.
Full pricing, add-ons and exclusionsOther platforms
| Platform | Headline |
|---|---|
| Shopify and AI search | Make your products easier to find, understand and choose in AI shopping. |
| Amazon | Better Amazon listings for the AI shopping era. |
| eBay | Better item specifics. Clearer listings. Stronger buyer matching. |
See what is capping your Listing Quality score
Send the item URL. A person checks it against Walmart's published inputs and replies within 2 business days.
- 15 minutes with a founder, on Google Meet or Zoom
- Public pages only. No passwords, ever. Privacy